Google Trends reveals that while many kids may be looking to go out to a new place or shop on their own, most parents and grandparents are more likely to be looking out for their childrens’ needs.
The research by research partner, the consultancy firm, Oxford Brookes, found that parents and their children are much more likely than others to say they want to go shopping with a partner or friends, and to look out for the needs of their own kids.
The study also found that older parents are much less likely to buy shoes for their own children than younger parents, with the oldest parents spending more than twice as much on shoes than younger children.
In fact, the study found that, on average, parents spend about $1,000 more per year on footwear than they do on clothes and toys, meaning that a lot of their children’s shoes will be out of date or have had a lot more wear and tear.
While this may seem like a lot, it’s actually the second lowest spending per child in the UK, according to the report.
This means that older children will be spending more time with their parents than younger ones, who could be more likely on their first date or to go on holiday.
There’s also evidence that older adults have more difficulty buying shoes.
One in five older people report buying shoes for themselves, compared with about one in 10 in younger adults, the Oxford Brooke study found.
That’s partly because older adults are less likely than younger people to have a personal wardrobe, so buying clothes and other household items can be a challenge.
When it comes to shoes, older adults may be the most likely to have an extensive wardrobe, with only one in five saying they’ve bought every item on their list for the last year.
And, because of this, older people spend significantly more on their shoes than do younger people.
What’s your shoe size?
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Find out more about the research in this story from BBC Radio 4.